DACH MARKET ENTRY · MASTER DISTRIBUTION · E-COMMERCE
YOUR EUROPEAN OPERATION. WITHOUT BUILDING ONE.
Spear Group builds, operates and scales selected international product brands across Germany, Austria, Switzerland and beyond — from market validation and regulatory readiness to e-commerce, retail distribution and creator-led demand.
NORTH AMERICA
DACH
Based in Germany. Built for DACH. Ready to scale across Europe.
GLOBAL PRODUCTS. EUROPEAN EXECUTION.
THE EUROPEAN OPERATING PARTNER
EUROPE IS NOT ANOTHER SALES CHANNEL. IT IS ANOTHER OPERATION.
Customs, compliance, pricing, localization, fulfilment, returns, customer service, retailer access and brand control must work as one system. Spear Group becomes that system.
WE DO NOT ADVISE FROM THE SIDELINES. WE BUILD THE OPERATION.
BUILDING EUROPE ALONE
No European infrastructure · Regulatory uncertainty · No local team · Limited retail relationships · High subsidiary cost · Fragmented logistics · Limited creator access · Pricing and positioning risk
OPERATING WITH SPEAR GROUP
One accountable European partner · Coordinated market entry · Localized commercial strategy · Compliant import structure · Warehousing and fulfilment · E-commerce operations · Retailer development · Creator-led activation · Scalable European expansion
ONE PARTNER. FULL MARKET EXECUTION.
FROM PRODUCT READINESS TO REPEATABLE EUROPEAN SALES.
01 MARKET INTELLIGENCE — Market analysis, competitor review, positioning, demand validation and pricing strategy.
02 COMPLIANCE & IMPORT — Import coordination, customs, certifications, translations, documentation and regulatory preparation.
03 DISTRIBUTION — Warehousing, fulfilment, wholesale, specialist dealers, retail chains and logistics coordination.
04 E-COMMERCE — Localized stores, marketplaces, customer journeys, payment structures and conversion optimization.
05 DEMAND GENERATION — Performance marketing, social media, content production, creators and influencer activation.
06 CUSTOMER OPERATIONS — Customer service, returns, warranty processing, technical communication and aftersales.
07 EUROPEAN SCALE — Territory expansion, new channels, market adaptation and long-term commercial growth.
BUILT BY OPERATORS
REAL BUSINESSES. REAL INFRASTRUCTURE. REAL EXECUTION.
WE UNDERSTAND PRODUCTS, NOT JUST PRESENTATIONS.
Spear Group is backed by hands-on experience in technical products, importing, project management, e-commerce, customer operations, CAD-driven product understanding, content creation and audience development. Founded in 2017, WickedWorkshop gave the founding team practical experience in technical commerce, complex customer projects, imports, audience building and operating a specialized business in Germany.
THE OPERATORS BEHIND SPEAR GROUP
PERSONAL ACCOUNTABILITY. COMMERCIAL DISCIPLINE.
JANN LEHMEYER
Founder & Managing Director — Entrepreneur, creator and network builder. Founder of WickedWorkshop, RJ Propertys and Spear Group, with hands-on experience across products, imports, project execution, e-commerce and commercial relationships.
JAN BLAU
Head of Sales & Distribution — More than ten years of experience in distribution and management. Responsible for sales development, distribution operations, commercial coordination and back-office execution.
JOHANNES MAUKSCH
Head of Marketing & Creator Partnerships — Leads marketing, content creation, campaign direction and influencer management, transforming product positioning into localized European demand.
ONE MARKET. MULTIPLE WAYS TO ENTER.
Exclusive Master Distribution · E-Commerce Operations · Commercial Representation · Joint Venture · Licensing · Full Market-Entry Operation · Commission-Based Sales · Revenue Participation · Equity Participation · Hybrid Commercial Models
The operating model is selected around product readiness, margin structure, production capacity and strategic ambition. Fixed prices are not presented because the commercial structure is product-specific.
EUROPE IS CLOSER THAN BUILDING A EUROPEAN COMPANY.
Bring us the product, the ambition and the numbers. We will evaluate whether Spear Group is the right operating partner for your European expansion.